How important are keywords to the SEO of your website? Keywords haven’t gone away, but the way search engines use them has shifted away from specific keyword matches. So what does this mean for the success of your website? In this 15-minute webinar, SEO Strategist Shayla Jenkins will discuss why taking a quality-focused approach to keywords and content is crucial to SEO today.
In this webinar, you’ll learn:
The difference between SEO topics and keywords
The right way to include keywords on your pages and meta data
Why on-page content should be optimized for both search engines and people